Financial independence
for you.
Transform your relationship with money through personalized financial coaching.
CFA® Charterholder · Trauma of Money Facilitator · 15+ years in banking & fintech
Why do so many people fall behind their own money?
Here are the 3 barriers holding you back — and how we overcome them together.
Mindset
The problem
Fear around money and lack of confidence keep you stuck.
The solution
We break the unconscious patterns and build a healthy relationship with money.
Personal Finance
The problem
You don't know where your money goes month after month.
The solution
We create a personalized budgeting and saving system that actually works.
Investing
The problem
The stock market feels scary and complicated.
The solution
We guide you step by step, from choosing a broker to your first ETFs.
How I can help you
Choose the path that fits where you are right now.
Ask Irina
One focused hour on exactly what you need
Is there a question that has been blocking you for weeks? Want to know if your portfolio actually makes sense? You get clear answers based on your specific situation.
$333
- Portfolio review — structure, allocation, what works
- Answers to your questions (brokers, ETFs, taxes)
- One clear action recommendation to leave the session with
She Invests
From zero to a real portfolio, in two sessions
Your investment strategy, built together — at your pace, with your questions. On Zoom or in person in Bucharest.
$555
- Session 1 — risk profile, clear goals, a strategy fit for your life
- Session 2 — concrete portfolio, brokers, your first order
- Personalized Investment Policy Statement + digital templates
Money Manifesto
6-week VIP small-group program · max 6 seats
A secure relationship with money, built through three original lenses: attachment style, money love languages, and personal values. By application only.
By application
- 6 live group sessions of 2 hours + one 1:1 session with Irina
- Attachment style assessment + money love language profile
- Weekly workbooks, WhatsApp support, 12-month roadmap
Digital Resources
Start at your own pace
The guided journal "Rewrite Your Money Story" — a self-paced deep dive into your relationship with money, anytime, anywhere.
$29
- Guided journal with 7 modules — your relationship with money
- Reflection prompts and practical exercises
- Instant access after purchase
Success stories
Here is what clients who started from zero have to say.
“The biggest benefit was the confidence that investing is not hard and that safer, lower-risk options exist.”
Raluca
“The weekly module structure was excellent — it doesn't overwhelm you and keeps you looking forward to the next week.”
Alexandru R.
“Professionalism, flexibility, humanity, humor!”
Alexandra E.
About me
Hi, I'm Irina
Investor since 2017, financial coach and financial educator. I help people, especially women, build financial independence through a healthy mindset and smart investing.
I have 15+ years of experience in banking, investment banking, and fintech. I bring together the analytical rigor of the corporate world and a human approach to our relationship with money.
CFA® Charterholder
CFA Institute
Certified Practitioner
Trauma of Money
Recent Articles
Practical guides you can implement today.
How to start investing as a woman — a step-by-step guide
Simplified budgeting: the 3 buckets method
5 investing myths holding you back
Your relationship with money: where does it come from?
Emergency fund: how much do you really need?
What are ETFs? A complete guide for beginners
Get ready to change
your money story.
Download the free guide “Your Plan for Financial Independence” and start today.
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